"Performance Like WOW"

Beck is a pretty cool musician, so here at Hendrick Acura Overland Park we're excited to share that Acura is using his smash hit, "Wow" in the latest MDX ad campaign.

Acura is introducing its 2017 MDX flagship luxury sport utility vehicle through an integrated marketing campaign launching today, highlighting the vehicle's bold exterior design and premium features, including the new "Anthem" spot set to Beck's kaleidoscopic psych-hip hop anthem, "Wow." The campaign tells multiple stories of how the new MDX is "Designed to Wow" and will feature numerous consumer touch points with a focus on high-profile video, custom digital and targeted TV advertising.

Read the full article here, and be sure to check out the new vehicles in stock here at Hendrick Acura Overland Park to get your own car with "Performance like WOW"!
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